la nueva era del ecosistema de la organizaciones - Fenacrep

50% less safety incidents (Babcock Marine Clyde). ✓ 66% decrease in sick leave (forbes). ✓ 125% less burnout (HBR). ✓ 177% more likely to stay (HBR).
8MB Größe 8 Downloads 71 vistas
LA NUEVA ERA DEL ECOSISTEMA DE LA ORGANIZACIONES

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿POR QUE UN CLIENTE DEBE COMPRAR O REFERIR MI PRODUCTO O SERVICIO?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿POR QUE UN EMPLEADO DEBERIA TRABAJAR EN MI EMPRESA?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

EL PROBLEMA CLIENTES ALIADOS

EMPLEADOS

¡NO HAY FIDELIDAD! THE ENGAGEMENT COMPANY www.gluky.co [email protected] www.linkedin.com/in/juanjosemesa/

¿POR QUE DEBEN SER FIELES A NUESTRO NEGOCIO?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

LOS PUBLICOS HAN CAMBIADO!!! THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

QUIEREN SER PARTE DE ALGO QUE VALGA LA PENA!!

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿QUÉ BUSCAN LOS PAÍSES?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿QUE ESTAN LOGRANDO?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

PIB vs FELICIDAD

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

PIB vs SUICIDIOS

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿QUÉ BUSCAN LAS EMPRESAS?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿QUE ESTAN LOGRANDO?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

EL 60% DE LAS PERSONAS MENORES DE 30 AÑOS EN LOS ESTADOS UNIDOS SE

AUTO-EMPLEAN

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

LA PRIMERA OPCIÓN #1 DE UN EGRESADO UNIVERSITARIO ES

EMPRENDER

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

Global human trends

70% Cultura

76% Liderazgo

70% Conocimiento

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

UVP

UNIQUE VALUE PROPOSITON

Por qué los clientes compran un producto

vs

EVP

EMPLOYEE VALUE PROPOSITON

Por qué los empleados escogen una empresa

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿COMO CLIENTE NO COMPRAS LOS PRODUCTOS DE LA EMPRESA DONDE QUISIERAS TRABAJAR?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

CLIENTES NUEVOS

CLIENTES ACTUALES

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

ESTUDIOS MUNDIALES DE GALLUP DICEN QUE SI INCREMENTAS LA AFINIDAD CON TUS EMPLEADOS, INCREMENTARÁS DIRECTAMENTE LA DE TUS CLIENTES.

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT LIFE-TIME

EMPLEADOS ENGAGE

9%

EMPRESAS ENGAGE

CLIENTES ENGAGE

6%

3%

ESTUDIOS MUNDIALES DE GALLUP DICEN QUE SI INCREMENTAS EN LA FELICIDAD DE TUS EMPLEADOS, INCREMENTARÁS DIRECTAMENTE LA DE TUS CLIENTES.

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

MY PLACE

MY PURPOSE IN LIFE

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

1. 2. 3. 4. 5.

CREAN SU ENTORNO DEFINEN SU PROPOSITO IDENTIFICAN PROBLEMAS A SOLUCIONAR VALIDAN SOLUCIONES DESPLIEGAN - METODOLOGIAS AGILES (MVP)

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

PROPÓSITO: Organizar la información del mundo y lograr que sea útil y accesible para todo el mundo.

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

 33% higher profitability (Gallup)

 43% more productivity (Hay Group)  37% higher sales (Shawn Achor)  300% more innovation (HBR)  51% lower turnover (gallup)

 50% less safety incidents (Babcock Marine Clyde)  66% decrease in sick leave (forbes)  125% less burnout (HBR)  177% more likely to stay (HBR)

 53% work harder (HBR)  93% more engaged (HBR)

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

1. 2. 3. 4. 5.

CREAN SU ENTORNO DEFINEN SU PROPOSITO IDENTIFICAN PROBLEMAS A SOLUCIONAR VALIDAN SOLUCIONES DESPLIEGAN - METODOLOGIAS AGILES (MVP)

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

MAS DEL 50% DE LA POBLACION MUNDIAL ES MENOR A 30 AÑOS!

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

LA MISION DE LAS EMPRESAS EN EL TIEMPO SIGLO IX

MARKETING 1.0

SIGLO XX

MARKETING 2.0

MARKETING 3.0

BIOLÓGICA SUPERVIVENCIA MASLOW

EXTRÍNSECA PREMIO Y CASTIGO PAVLOV

INTRÍNSECA HUMANIZACIÓN DAN PINK

PRODUCCIÓN

RENTABILIDAD

SER

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

LIMPIADORES DE VENTANAS

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

1. 2. 3.

PRECIO: ¡VALORACIÓN ESTÁ EN EL PRECIO! PRODUCTO: ¡ POCA DIFERENCIACIÓN! COSTOS: ¡ MANO DE OBRA CON ALTA ROTACIÓN!

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

PROBLEMA 1

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

PROBLEMA 2

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

PROBLEMA 3

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

ESTO NO ES COPIABLE!

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

A TODOS NOS LLEGARA UN UBER! THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

“LAS MARCAS Y LAS EMPRESAS DEBEN

TENER UN PROPOSITO MAS ELEVADO QUE SIMPLEMENTE HACER DINERO”

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

COMO ENCONTRAR NUESTRO

PROPOSITO? THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿Que quieren los consumidores?

¿Tendencias de la Industria? OBJETIVOS DE LA MARCA

¿Cual esLa estrategia de la empresa? THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

¿Tendenciasde laIndustria?

¿Quequierenlos consumidores?

¿QUE NECESITA EL MUNDO?

¿EN QUE SOMOS BUENOS? OBJETIVOS DE LA MARCA

PROPOSITO DE LA MARCA

¿CualesLa estrategiade laempresa?

¿CUAL ES NUESTRA PASION?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

QUE VENDES? VS QUE HACES?

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

COMUNICACION DESDE LOS BENEFICIOS DEL PRODUCTO

COMUNICACION DESDE EL PROPOSITO DE LA MARCA

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

TU YA SABES A QUE VINISTE AL MUNDO? THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

ACASO TODOS VINIMOS AL MUNDO A LO MISMO?... ESTUDIAR CARRO CASA FINCA PAJARO PERROGATO HIJOS ABUELO THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/

EL MUNDO NECESITA LIDERES QUE SEPAN, QUE ES REALMENTE IMPORTANTE Y QUE VALE LA PENA CONTAR, SI NUMEROS O PERSONAS!

THE ENGAGEMENT COMPANY https://www.linkedin.com/in/juanjosemesa/